Dan Newby

Sameer Dua has written a clear, no-nonsense, practical book that will help leaders lead. He has laid out and connected dozens of useful (and non-discretionary) distinctions that most leaders have never seen nor practised. He has presented his ideas with an engaging enthusiasm and passion that derives from his personal experience as a trainer and coach. I strongly recommend Sameer’s book to any leader committed to improving his or her level of professionalism and effectiveness.

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